marketing

/Tag: marketing

E0012 – Evoking Emotion in Marketing

Kat Lesperance is not just passionate about marketing, she absolutely lives for it. Kat, a mother of three, started her powerhouse marketing company Sensible Marketer Inc. a little over a year ago after spending 13+ years in corporate marketing. In this episode we talk about finding her passion for business [...]

E0009 – Living the Six Principles

In this episode I'm talking with Lisa Genovese about everything. Lisa is the President of Bottomline Marketing and we talk about marketing, her six principles of brand building, entrepreneurial journeys, disruption and innovation in big markets, brand pivots, scuba diving with sharks, horse jumping, Mickey the Boston Terrier and so [...]

E0008 – The Communication Maven

In this episode Social Strategist Alison Masniuk joins me in Kensington Studio. We get to talking about a talented group of branding misfits called the Rivitt Collective, inbound marketing strategies, super powers, how to make an impact in social media, sacred platforms in social media today, Adobe Creative Suite, VR/AR, [...]

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