BrandJitsu™ Book “Let the ego shrivel up and die on the vine.” In this episode, Michael Dargie sits down with Vancouver-based independent author and publisher Corey Croft for a candid conversation about writing, depression, ego, and the strange compulsion to finish terrible [...]
BrandJitsu™ Book “Awesome hides on the other side of fear.” In this episode, Michael Dargie talks with Robert Schmidt—brand strategist, educator, and senior skydiving instructor based in Calgary, Alberta. Robert runs a national brand strategy firm called Box, where he helps organizations [...]
BrandJitsu™ Book “There wasn’t a global bikers platform—so I built one.” In this episode, Michael Dargie talks with India Hayes, founder of Bikers Hangout—a grassroots global movement for motorcycle riders. Broadcasting from Warrington, England, India shares how her idea to connect riders [...]
BrandJitsu™ Book “Sometimes just doing more is not the solution.” In this episode, Michael Dargie talks with David Mendes, a bilingual podcaster, medical writer, and creator of Papa PhD. Originally from Portugal, raised in Belgium, and now based in Montreal, David shares [...]
BrandJitsu™ Book “Curiosity is what keeps me moving forward.” What happens when a former scientist becomes Canada’s first pro blogger, publishes four books, and now builds custom AI marketing tools for fun? In this episode, I talk with Tris Hussey about curiosity, [...]
BrandJitsu™ Book “The rebellion is never about you.” In this episode, Michael Dargie talks with Rebecca Prejean, an artist, instructional designer, and fierce advocate for neurodivergent people in corporate learning. Based just outside Austin, Texas, Rebecca brings her lived experience as a [...]
BrandJitsu™ Book “You don’t need to know how—just know that it lights you up.” What happens when a creative rebel says yes to a fluke invite to Antarctica? In this episode, I talk with Heather Thorkelson about wild pivots, polar travel, and [...]
BrandJitsu™ Book “I help people stop working in their business and start working on their business.” In this episode, Michael Dargie chats with hospitality veteran and industry provocateur Shawn Soole. With a career spanning nearly three decades, Shawn has seen—and done—it all. [...]
“Weight loss isn’t controversial in science, only on social media.” What happens when a former smoker and self-described non-athlete turns into one of Canada’s most refreshing voices in fitness and habit formation? In this episode, I talk with Oonagh Duncan about Gen X women, body neutrality, the power of [...]
“It’s never going to be as hard as you think it is.” What happens when a theater nerd from Appalachia drops out of college, moves to Hong Kong with $200, and discovers people will actually pay her to write? In this episode, I talk with Rachel Allen about words, [...]
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