“Speed reading doesn’t work. Speed learning works.”
What happens when a former SEO and internet marketer trades it all in to become a full-time voice actor, singer, and podcaster? In this episode, I talk with Jodi Krangle about finding her voice, building a career in audio branding, and why storytelling matters in every medium.
This episode is sponsored by my new book BRANDJITSU, helping you find, shape, and share your story with the world.
In This Episode
In this episode, Michael Dargie sits down with Jodi Krangle, a professional voice actor, singer, and host of the Audio Branding podcast. Based just north of Toronto, Jodi has been a full-time voice actor for nearly two decades, lending her voice to clients around the world while exploring the psychology and power of sound .
Jodi shares how her journey started in the mid-90s when she volunteered at CNIB, recording articles to reel-to-reel tape for the visually impaired. Years later, after burning out in SEO and internet marketing, she returned to the idea of voice acting and built a thriving career from scratch .
She talks about running The Muse’s Muse, one of the earliest songwriting websites that grew into an online community of thousands, and how those lessons in marketing and community-building set her up for success in voiceover work. She also explains what it’s like to balance union and non-union work, how AI voice technology is changing the industry, and why genuine acting and emotional authenticity will always set human performers apart .
The conversation also explores her passions outside of the booth—role-playing games like Dungeons & Dragons, a massive dice collection, and anime storytelling that blends lighthearted fantasy with deeper themes of love, loss, and memory. Jodi reflects on pivotal moments, like overcoming stage fright as a teenager, and shares her philosophy that “comparison is the thief of joy.” Her advice for rebels in waiting is clear: run your own race, build relationships with clients who value you, and never assume you need to follow someone else’s path .
Quoteable Quotes
“Some of the things we think are going to be so super important, just aren’t really that important.” — Jodi Krangle
“Run your own race.” — Jodi Krangle
“The number one thing you’re paying a voice actor for is to not waste your time.” — Jodi Krangle
“Good audio makes everything look better.” — Michael Dargie
Episode Highlights
Finding Voiceover | From CNIB volunteer work to professional voice actor.
Leaving SEO Behind | Why she pivoted from internet marketing to audio.
The Muse’s Muse | Running a thriving online songwriting community in the 90s.
Stage Fright Lessons | Learning resilience from performing in high school.
Life in the Booth | Home studio vs downtown Toronto sessions.
Union vs Non-Union | Balancing Canada and U.S. work in a changing industry.
Clients That Matter | Building long-term relationships with people who value you.
Dungeons & Dragons | Dice collections, role-playing, and storytelling as improv.
Anime & Webcomics | Finding new perspectives through storytelling media.
The AI Question | Why authentic acting still beats a cloned voice.
Sound Matters | How audio branding influences trust and perception.
Advice to Rebels | Run your own race and stop comparing yourself.
Links From Episode
Website (https://voiceoversandvocals.com/)
Jodi on LinkedIn (https://www.linkedin.com/in/jodikrangle/)
Jodi on Facebook (https://www.linkedin.com/in/jodikrangle/)
Jodi on Instagram (https://www.instagram.com/jodikrangle/)
Get Your Copy of Michael’s Book:
“BrandJitsu™: Move Your Brand From ‘Meh’ To Memorable”
Indigo | Barnes & Noble | MichaelDargie.com
About the Author: Alexia Aube
